Commerce in bitcoin is the holy grail of those who envision how this method of payment can benefit both consumers and merchants. Bitcoin Direct to Starbucks is just the latest innovation on our path to bring the value of bitcoin to consumers on an everyday basis.
To use Bitcoin Direct, users select an amount of funds to transfer, which then transfers the correct amount of bitcoin from a user’s iPayYou account into their Starbucks account. Once they connect to their Starbucks app, user’s will be able to see the corresponding funds, allowing people to pay with their app using bitcoin at any Starbucks location.
With over 25,000 Starbuck stores worldwide – and headquarters in Seattle – and over one million customers using the Starbucks Mobile Order and Pay program each month, teaming up with the coffee company was a no-brainer for iPayYou.
