Tanzanian Ambassador to Saudi Arabia Hemedi Mgaza assured that Saudi market is an investment goal for his country as a coffee exporting country, ahead of the third International Exhibition of Coffee and Chocolate to be held on Dec. 20-23, 2016 at the International Exhibition Centre and conference in Riyadh.
Global indicators revealed that Saudis are one of the most milk-consuming people and investment in coffee in the Kingdom is considered one of the most growing investments.
At a press conference held by Exhibition’s organizing committee, the ambassador has considered the exhibition as an important step for his country’s marketing project to enter the Saudi market and Arabian Gulf countries’ market, seeing the Exhibition as the most important economic event on coffee and chocolate sector in the Middle East and an important window for Tanzania to highlight an agricultural product which represent is its most important export.
Mohammed Al Ghraibi, a member of organizing committee, said this year’s exhibition occupying 9,580 square meter area will be the largest specialized exhibition ever in Middle East.
